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Balsat
Case study
B2B · Horeca supplies

Balsat

+150%
growth in 3 years

From regional distributor to Amazon leader in thermal paper rolls and trade supplies. Three years scaling PPC + listings + cross-vertical catalog.

+€1.8M
revenue / year
3 años
with DCO
#1
thermal rolls
Balsat — B2B · Horeca suppliesAMAZON
01 — Starting point

The challenge

B2B distributor with minimal Amazon presence. Wide catalog (1,000+ SKUs) without clear strategy. Initial PPC losing money, listings without per-language keyword research.

02 — How we did it

Our approach

Catalog audit + selection of 80 hero SKUs. PPC restructured by category (thermal rolls, office supplies, hospitality). Listings rewritten with native keyword research in ES/IT/FR/DE. Brand Store + A+ Premium for top categories.

03 — What changed

Result

+150% growth in 3 years, +€1.8M annually. #1 organic in thermal rolls Amazon ES sustained. Used as internal reference for B2B clients with large catalogs.

+150%
growth in 3 years
+€1.8M
revenue / year
3 años
with DCO
#1
thermal rolls
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